Episode #1495
7 Ways to Boost Conversions on Retargeting Ads

September 05, 2020

In episode #1495, we give you seven ways to boost conversion on retargeting ads! In our conversation, we cover rotating your creative strategy, using different pages, case studies, testimonials, and more. Tune in to make sure you retarget and capture your audience, every time!

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: 7 Ways to Boost Conversions on Retargeting Ads.
  • [00:35] Rotating your creative strategies when retargeting.
  • [01:16] Thinking about reach instead of conversions, especially on Facebook.
  • [01:40] Video ads and spelling out exactly what your product or service does for customers.
  • [02:16] The power of case studies and testimonials!
  • [02:47] Re-marketing from your email traffic and maximizing those who give you micro-commitments.
  • [03:22] Using lifetime value information and finding similar customers with this data.
  • [03:46] Sending visitors to a different page when retargeting. 
  • [04:24] That is it for today!
  • [04:28] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!

 

Links Mentioned in Today’s Episode:

 

Leave Some Feedback:

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

Connect with Us: 

 

Discover Latest Episodes

Episode
How ChatGPT’s Search Algorithm Works, Is ChatGPT the New Distribution?, AI Recruiters vs. Humans, Does Traffic Even Matter Anymore?
August 28, 2025

In this episode #3031, Eric Siu and Neil Patel break down ChatGPT’s ranking model, the value of fresh content, and how AI is changing marketing and hiring. They also stress linking traffic to revenu...

Episode
How to Rank SEO #1 Forever, ChatGPT Traffic Crash, and a Short Form Sales Hack
August 27, 2025

In this episode #3030, Eric Siu and Neil Patel discuss how SEO strategies are evolving, stressing the need for quality content and an omnichannel approach. They break down traffic shifts from platform...

Episode
How Piggybacking on Big Brands Drives Sales + Is Liquid Death’s Hype Killing Its Brand?
August 26, 2025

In this episode #3029, Eric Siu and Neil Patel discuss how brands can leverage popular culture in marketing, drawing lessons from companies like Nintendo and Liquid Death. They highlight the risks of ...